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July 24, 2017

This excellent case study from Reveal News/CIR breaks down how they measured increased awareness of dangerous chemicals used in strawberry agriculture as a result of their reporting series The Dark Side of the Strawberry.

July 21, 2017

Most media outlets track impact using a variety of tools. Media metrics tools track how many people see content, how they interact with it, who they are, how engaged they are. Surveys help you understand who is using your content and how. Clip services like Meltwater can help you understand if your...

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The dangers of big data and how they can influence results.

July 26, 2017

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